Outreach - Overview
Each credit union is an integral part of the community it serves, whether that community is made up of cities and towns, a workplace or a community formed by people who share an interest of some kind. Unlike for-profit financial institutions, credit unions are cooperatives that exist solely for the purpose of providing for the financial needs of their members. Therefore, it is quite easy to understand how naturally Social Responsibility comes to credit unions.
The Association actively supports and encourages credit unions in their community outreach efforts. In support of those efforts, the Association maintains a committee on Social Responsibility in each state. The purpose of each committee is to develop a unified plan of social responsibility for the Association. The plan features programs and events that focus statewide efforts on a particular charity in each state that enhance the positive image of credit unions as well as the public's overall awareness of them. Click below to read about each state's charity.