New League Blog Post—Mobile Banking the tip of the Mobile Iceberg?
Rob Kimmett, Sr. VP Marketing, New England Credit Union Services, LLC
A great deal has been written about disruptive technology and its more vogue sibling disruptive innovation. Whatever we call them these phenomena are descending on us with startling frequency. The technology elephant in the credit union room right now is the smart phone and its mobile banking capabilities. It is quite literally impossible to open a trade journal or website without seeing an article on this subject.
There is no doubt that the smart phone is now a critical part of the financial services delivery system. In fact mobile banking has now achieved the same degree of importance that online banking did a decade ago. A mobile banking application has become “table stakes” meaning if you don’t have it you aren’t going to sit down to play.